"Apple’s move into Maps may not be Plain Sailing"

Ian Betteridge:

“…One of the things that worries me about Apple creating its own mapping technology (is that) maps are not core to Apple’s business.”

Keep this in mind as we watch all the hype about Apple next week. Temper your excitement and judgment until we actually see it in action. Don’t get sucked into the “fun” of the demo.

“Apple’s move into Maps may not be Plain Sailing”

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