Bored with the iPhone?

Harry Marks posted this on Twitter:

As usual, he makes some good points and I encourage you to read his piece.

But some other things Manjoo said made me want to comment. First of all, the entire premise – “the iPhone sure has become boring, hasn’t it?” – is easy to answer. No, it hasn’t. It’s still the one device I carry with me everywhere. It’s my primary camera, a communication device and all around “connector to the world”. The iPhone may be boring to a jaded technology columnist but for the vast majority of users, it’s still a wondrous device.

He says:

the iPhone is a mature product, a gadget that has maximized its potential.

I love when pundits say this but especially about Apple. Every time someone makes that statement, it comes back and bites them in the ass.

If you have an irrational loyalty to Apple, you might well demand, What more do you want out of the iPhone?

I have no loyalty to Apple, irrational or otherwise and yet, I’d still ask the same question. Manjoo wants “more” from the iPhone but he has no idea what that is. He responds to his own question with:

it’s already so great that I can’t imagine how it can become any better.


Manjoo goes on to use Google as an example of a company pushing the future of technology. While that can be argued, I have a hard time working up much enthusiasm for their still-in-development digital goggles Manjoo raves about. I don’t get excited about anything that is “still in development” and more exactly, nothing from Google with that tag. How much tech have we seen come out of Google’s development labs that remains in permanent beta or that hangs around for a couple of years before Google shuts it down? Not that there’s anything wrong with that but I’m not basing any excitement or commentary on vapor or beta wares.

This is the funniest sentence of Manjoo’s piece:

after getting to try on Sergey Brin’s own pair for about 20 seconds—I couldn’t contain myself.

Wouldn’t that be fairly described as being a “fanboy”? Yet he dings others for their “irrational loyalty to Apple”.

And this is the most confusing line:

Google Glass will allow people to experience the digital world without becoming distracted from the real world

Seriously? Most people can’t use their smartphones without being distracted now. Do you really believe that a magical device attached to your face won’t be distracting!?

I have high hopes that these glasses will save us from our tech-addled selves.

Wait…WTF? What the hell makes him think we won’t become even *more* tech addled with Google Goggles on? AT least now in order to use your iPhone, you have to “break contact” with the real world to pick the phone up and interact with it. You can choose to ignore the buzzing and beeping of the iPhone when you’re out with friends or in a meeting. Does he seriously believe that people will be less distracted/tech addled when they don’t have to pick their device up?

But the worse part is Manjoo’s penultimate sentence:

this is a company that has repeatedly wowed us by inventing the future we didn’t know we wanted.

That one sentence completely destroys his premise – that Apple is simply maintaining their place on top of the tech heap and allowing others to catch up. If past is prologue, he knows that Apple, at some point in the near future, will once again wow us with something we didn’t even know we wanted.

Unlike Manjoo, I’m not bored by the iPhone’s past, present or future.

Bored with the iPhone?

2 thoughts on “Bored with the iPhone?”

  1. Manjoo doesn’t want great products that work as advertised, he wants novelty and distraction.

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