Boobs, Big Data, and My Pursuit of the Perfect Bra


The Daily Dot:

According to Michelle Lam, 81% of women are wearing the wrong cup size.

As CEO of True&Co, a lingerie company that has been referred to as “Netflix for your boobs” and uses algorithms to determine which bra is the best fit for every woman, Lam knows what she’s talking about when it comes to women’s bodies.

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